Meet Kinstruct Tiny Homes, of Pembroke, NH

New Hampshire's premier tiny home builder providing efficient housing solutions designed to meet the practical needs of your family—simple, accessible, and built to last.

 

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We invited the team at Kinstrust Tiny homes to answer these 5 questions:

 

1) Please tell us about the company, describe its business activities, its mission statement, and any historical milestones since its founding.

After 10 years of six people living in our home, it was clear that Nana needed her own space - and that the kids weren't getting any smaller. Kinstruct Tiny Homes was born in November 2023, out of our families need for a better solution.

Our family was bursting at the seams and faced a tough decision. Should we sell and upgrade? That wasn't realistic with low inventory and skyrocketing prices in our town- not to mention our 2.5% interest rate we couldn't afford to lose. Should Nana buy her own place? That would mean less time with the kids, plus long drives to help her with groceries, doctor appointments, and winter shoveling. The more we thought about it, the more an Accessory Dwelling Unit made sense.

Great - so we'll build an ADU! But where do we start? Septic? Site Survey? Do we need an architect? A permit? An electrical upgrade? Suddenly, we were drowning in questions and roadblocks. So we looked for a company to handle everything ... [cue the crickets]. Turns out, there isn't one local to NH that really specialized in ADU building. We wanted a builder who understood our needs beyond just pulling a permit and framing walls. When we couldn't find one, Kinstruct Tiny Homes was born.

Today, we are New Hampshire's local, all-inclusive, turn-key ADU builder. But Kinstruct Tiny Homes isn't just about ADUs - it's about collaboration. Our work supports local businesses that provide septic systems, site plans, financing, permitting, tree removal, foundation work, framing, finish carpentry, paving, deed recording, and way more. If it's needed for your ADU, we handle it - no guesswork, no stress, no surprises.

In just one year, we've completed five projects in five different towns, and we're only getting started! In January 2025, the NH Homebuilders Association recognized our work, awarding us the 2024 Cornerstone Award for Best ADU for a detached unit right here in Manchester. We will forever be so grateful to those first few families who believed in us!

Our mission is simple: to help families like ours create practical, affordable multigenerational living solutions. We know firsthand how important it is to have a home that truly works for your needs AND creates a legacy you can proudly pass along - and we're here to help make that happen.

 

2) Please tell us how your business supports your community, and the State at large.

Kinstruct Tiny Homes is here to help our neighbors make their property work for them! But we do way more than just support NH families looking for alternative housing solutions. Locally, we regularly hire skilled tradespeople, from carpenters and electricians to landscapers and painters, and even title and insurance companies. Because we operate this way, it ensures that our success directly supports other small businesses and keeps jobs in our community. We are the parents of two young adults looking to get into the trades so this is something we're very passionate about!

On a larger scale, we're helping to address housing challenges by remaining active in local organizations such as the NH Homebuilders Association. ADUs and tiny homes offer homeowners financial flexibility, multigenerational living options, and a way to maximize their property's potential -- and we want EVERYONE to know that! By educating the public and advocating for smart housing solutions, we're not just supporting our community - we're helping shape the future of housing for our entire state.

 

3) Please explain your vision for the future of the company.

At Kinstruct Tiny Homes, our vision is rooted in family - ours and the ones we serve. We're JUST like you – we have aging parents to care for and young adult children to worry about. We are building an ADU on our home right here in Windham, NH, so we understand deeply that the vision we have for our family may be very similar to the vision for your family - and we want to help you achieve it! But our vision doesn't stop there... We aspire to expand our impact by developing entire tiny-home communities, providing sustainable and affordable housing options on a larger scale. By reaching a wider audience, we can continue to educate, innovate, and create spaces that empower homeowners, support local businesses, and strengthen communities. The future of Kinstruct Tiny Homes isn't just about building - it's about redefining the way people live, one tiny home at a time.

 

4) Why should you be selected as the Primary Bank ‘Prime Time Business?

Kinstruct Tiny Homes should be selected as Primary Bank's Prime Time Business because we have a story worth sharing and solutions worth exploring! Here's three compelling reasons why we think we'd be the best 'Prime Time Business' :

1. We're addressing NH's housing challenges. Housing affordability is a real issue for many families. With homeowners reluctant to give up low interest rates, limited inventory, and even 55+ communities becoming financially out of reach, the need for creative solutions has never been greater. Accessory Dwelling Units (ADUs) and Tiny Homes offer a practical, sustainable answer - but many homeowners don't even realize what's possible. We're here to change that.

2. We have a story that inspires! With backgrounds in real estate and construction -- and firsthand experience juggling teenagers and aging parents -- we truly understand the challenges families face. We are in your shoes today - Not 10 years ago when times were different. That's why we're so passionate about helping others unlock the potential of their own backyards and create housing solutions that work for their unique needs.

3. We are creating jobs. Kinstruct Tiny Homes wouldn't exist without our incredible network of local suppliers, tradespeople, and service providers. Every project we take on supports carpenters, electricians, landscapers, and small businesses across the state. It's more than just building homes- it's about building up our community.

 

5) How would winning this commercial campaign help support the future growth of your business?

Winning this commercial campaign wouldn't just elevate Kinstruct Tiny Homes ... it would uplift an entire community of small businesses and homeowners looking for solutions. The exposure from television would be an incredible boost for our growth, but the real impact goes beyond us. Our success is deeply connected to the skilled local professionals we collaborate with -- carpenters, electricians, landscapers, painters, title companies, insurance providers, and so many more. Winning this contest means more opportunities for these hardworking businesses, more jobs created, and more families helped. It also means more housing solutions for local families. It's not just a win for Kinstruct Tiny Homes, it's a win for our entire network, our community, and the people we serve.